Willis: Soft Market Persists, Despite Recent Spate of Natural Catastrophes
2010 ‘Marketplace Realities’ Report Details Opportunities
Beyond Price for Educated Buyers
NEW YORK, April 29, 2010 — The soft insurance market is likely to continue despite an increase
in the number of natural catastrophes in early 2010, according to the latest issue of Marketplace
Realities & Risk Management Solutions, the long-standing annual series published by global insurance broker Willis Group
Holdings (NYSE:WSH). Available free of charge on the company’s website, www.willis.com, the report compiles market
intelligence and analysis from Willis experts in the areas of Market Security, Property, Casualty, Employee Benefits,
Directors & Officers Liability, Cyber, Construction and Surety coverage.
“The persistence of the soft rate environment in most lines, however, does not mean the marketplace is
static,” Willis Chairman and CEO Joe Plumeri wrote in an introduction to the report . “As
these articles attest, the offerings and strategies of insurance carriers are always in motion, and the
smart buyer will take advantage of a buyer’s market not only to lower costs, but to
adjust and improve coverage in ways that promote organizational goals and ambitions.”
Subtitled “Careful Steps,” the publication aims to help insurance buyers take full advantage of the constantly evolving
marketplace for risk products and solutions.
According to the Market Security article, improving financial market conditions in late 2009 and early 2010 boosted
insurance industry capital positions. However, the struggling global economy is impacting overall demand and insurers’ top-line
growth, and underlying underwriting profitability is deteriorating, a trend that is expected to continue in the
near term. Buyers are set to gain from market competition as market churn continues to drive
premium rate declines across many classes of business, despite some tempering from recent earthquake losses.
According to Willis, the Property sector remains soft — and continues to soften — even for risks
with high catastrophe exposures. The broker said that on recent renewals, buyers have seen decreases of
up to 10 percent on catastrophe accounts.
Willis experts in Casualty say the long soft market continues to be fueled by aggressive price competition
in the face of declining exposures and, in some cases, rate levels. To retain business, many
carriers are lowering their collateral requirements. Umbrella / excess capacity remains plentiful, and rates are approaching
historic lows, with claim trends holding steady or worsening. Strategic buyers, focused on managing loss costs
that represent up to 65 percent of the total cost of risk, are likely to be
rewarded with better program designs, superior terms and conditions and state-of-the-art service.
In the wake of broad and complicated health care reform, Willis Employee Benefits experts offer help in
minimizing risk by keeping track of numerous additional legislative initiatives on the state and federal level,
while providing advice on dealing with the impact of new laws in both the near and
long term.
Willis’ Directors & Officers specialists comment that a stable D&O marketplace offering new and often expansive terms
and conditions may mask changes on the horizon. For now, terms and conditions are improving for
buyers in primary as well as excess forms. The report noted that Willis clients experienced a
24 percent increase in D&O claims in 2009 compared with the previous year.
The Cyber Risk article points out that cyber risks are increasing in both frequency and severity due
to increased reliance on technology and increased regulation. The market is maturing alongside the risk, with
more carriers offering solutions as more companies seek protection. Cyber crime is one of the growing
priorities risk managers face and companies seeking catastrophe-level coverage should find the insurance market readily able
to meet their needs.
According to Willis Construction analysts, significant capacity, declining exposure and rising competition in most lines have sustained
a soft rate environment. With few exceptions, it’s a buyer’s market for all Construction coverages, including
Workers’ Compensation, Builders Risk, Professional Liability, Environmental, and others.
Authors of the Surety Marketplace article warn that buyers of Surety products should prepare for the worst
as a long-anticipated loss cycle may be imminent. Although yearend 2009 data is not yet available,
it is likely the Surety industry experienced contraction in its top line for only the third
time since 1997. Yet no significant changes in overall industry pricing are anticipated in 2010, unless
loss activity rises suddenly.
Click here for the Marketplace Realities & Risk Management Solutions report, which is updated periodically
throughout the year.
About Willis
Willis Group Holdings is a leading global insurance broker, developing and delivering professional insurance, reinsurance, risk management,
financial and human resource consulting and actuarial services to corporations, public entities and institutions around the
world. Willis has more than 400 offices in nearly 120 countries, with a global team of
approximately 17,000 employees serving clients in virtually every part of the world. Additional information on Willis
may be found at www.willis.com.
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